In the last few years, online visuals have become really important to marketing an artist. It doesn't take a huge budget to make a dope video anymore. A big part of the game revolves around uploading a video to youtube and flooding websites and social networks. But in 2011 I noticed there's so many people doing it that every day I log into facebook and see a new video up. I would say that worldwide there's probably a rap video uploaded at least every hour. A lot of times they're actually real good quality filming and directing. But most people don't watch these videos more than once, so I wanted to ask y'all, what makes a video DOPE to you? What makes you want to watch it multiple times?