Rapper Fat Joe recently finalized a deal with Omega Luxury Wheels, making him the first rapper in history to launch what he described as "high end luxury rims.
Named after his recently released album, "The Loyalty" rims for cars and trucks come in 20", 22", 24" and 26". Joe went one step further, making the rims the first ever to have Swavorski crystals embedded in the spokes.
"I mean you see the ice on my Terror Squad piece," Joe told AllHipHop.com. "Wait until you see the new FJ rims, it's incredible."
“The Loyalty” will be premiered in his upcoming video “All I Need," which will be shot on December 17 and 18 in New York. The rims will also be featured in his upcoming appearance on the BET series “How We Living” slated to air in January.
The rim will be available to the public at the end of Feb. 2003. For more information please contact Atlantic Wholesalers at 718-277-7373.
In related news, Joe has a role in the upcoming crime thriller, "Empire," which also features Treach, John Leguizamo and Denise Richards.
Named after his recently released album, "The Loyalty" rims for cars and trucks come in 20", 22", 24" and 26". Joe went one step further, making the rims the first ever to have Swavorski crystals embedded in the spokes.
"I mean you see the ice on my Terror Squad piece," Joe told AllHipHop.com. "Wait until you see the new FJ rims, it's incredible."
“The Loyalty” will be premiered in his upcoming video “All I Need," which will be shot on December 17 and 18 in New York. The rims will also be featured in his upcoming appearance on the BET series “How We Living” slated to air in January.
The rim will be available to the public at the end of Feb. 2003. For more information please contact Atlantic Wholesalers at 718-277-7373.
In related news, Joe has a role in the upcoming crime thriller, "Empire," which also features Treach, John Leguizamo and Denise Richards.