only 25% of album sales go back to recouping promotions cost?
shit... they want all the money back and will get it before they start cuttin an artist a check. The label will pretty much recoup ALL costs incurred in recording, mixing, mastering, manufacturing, marketing and promoting an album. If they spend $200,000 on putting an album together and out in the marketplace, they're damn sure not settling for $50,000 towards the costs incurred.