{"id":251865,"date":"2026-05-03T09:10:07","date_gmt":"2026-05-03T17:10:07","guid":{"rendered":"https:\/\/www.siccness.net\/wp\/?p=251865"},"modified":"2026-05-03T09:10:07","modified_gmt":"2026-05-03T17:10:07","slug":"snotty-interview-new-music-umbrella-collective-independent-grind","status":"publish","type":"post","link":"https:\/\/www.siccness.net\/wp\/snotty-interview-new-music-umbrella-collective-independent-grind","title":{"rendered":"Snotty Interview: New Music, Umbrella Collective &amp; Independent Grind"},"content":{"rendered":"<p>Snotty pulls up to Behind the Beat for a conversation about co-founding Umbrella Collective, the vision behind it, and what it takes to build a team while staying true to your individuality. Plus, we dive into his clothing brand 2415 Lifestyle and how he\u2019s expanding his creativity beyond music.<\/p>\n<p><iframe loading=\"lazy\" title=\"From Music to Mogul Moves: Snotty Talks Umbrella Collective &amp; 2415 Lifestyle\" width=\"1104\" height=\"621\" src=\"https:\/\/www.youtube.com\/embed\/0PWgepqloCI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Snotty pulls up to Behind the Beat for a conversation about co-founding Umbrella Collective, the vision behind it, and what it takes to build a team while staying true to your individuality. Plus, we dive into his clothing brand 2415 Lifestyle and how he\u2019s expanding his creativity beyond music.<\/p>\n","protected":false},"author":191,"featured_media":251866,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[17],"tags":[44614],"class_list":["post-251865","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-video","tag-snotty","post_format-post-format-video"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/posts\/251865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/users\/191"}],"replies":[{"embeddable":true,"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/comments?post=251865"}],"version-history":[{"count":2,"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/posts\/251865\/revisions"}],"predecessor-version":[{"id":251868,"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/posts\/251865\/revisions\/251868"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/media\/251866"}],"wp:attachment":[{"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/media?parent=251865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/categories?post=251865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.siccness.net\/wp\/wp-json\/wp\/v2\/tags?post=251865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}